Tag Archives: Bruce Chapman

Blue Jean Baby

WorldWide Electric’s employee fund: rock denim, rake dollars WorldWide Electric Corp., the dependable motor manufacturer (and regular EA advertiser :)) has a way of enveloping “casual Friday” into a higher cause. Every Friday at WorldWide’s Rochester, N.Y., headquarters, employees can donate $2 to the charity of their choice in exchange for wearing blue jeans to […]

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Beating the Timer

Recognizing change, Midwest Timer works with Lectro to get a jump Midwest Timer‘s acquisition of Lectro demonstrates how a company that knows its product is going obsolete can save its business. Midwest manufactures electromechanical timers in western Michigan. These instruments are used in home appliances. The company didn’t want to admit its once-essential product was […]

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